MAASDIJK – The Danish company Sunny Grønnegyden ApS has been a successful breeder and market leader in Osteospermum since 1985. The family-owned breeder and young plant producer Beekenkamp Plants B.V. took over all Sunny Holland sales activities in 2017. Sunny Grønnegyden ApS is transferring its entire breeding programme to Beekenkamp Plants B.V. on 1 May 2018, which aligns well with Beekenkamp Plants B.V.’s ambition.
Sunny Grønnegyden ApS, based in Odense, Denmark, has been a successful breeder and market leader in Sunny® Osteospermum since 1985. Beekenkamp Plants B.V. acquired the sales activities of Sunny Holland B.V. in 2017. Sunny Grønnegyden ApS has come to an agreement to transfer its entire Osteospermum breeding programme to Beekenkamp Plants B.V. on 1 May 2018. Breeding activities will continue at Beekenkamp Plants B.V. in the Netherlands, with production of mother stock plants taking place at its facility in Ethiopia. Thanks to its excellent working relationship with Gartneriet 3Kanten A/S, unrooted cutting production will continue in Vietnam. Gartneriet 3Kanten A/S will continue to partner with Beekenkamp Plants B.V. by selling cuttings and Sunny® Osteospermum finished products in the Scandinavian market.
Sunny owners Niels Larsen and Bjarne Nyholm Larsen are happy with this agreement: “Through our collaboration with Beekenkamp Plants we have realised that Sunny® Osteospermum is a great fit for the committed family business Beekenkamp Plants. We are confident that Beekenkamp Plants can successfully continue our breeding programme.“
Jesper Skjellerup Slot, Gartneriet 3Kanten: “Beekenkamp Plants is the right partner for us. We have been able to reach good agreements on intensive cooperation and that is why Sunny® Osteospermum remains our most important product.“
Marc Driessen, director of Beekenkamp Plants B.V.: “Breeding in-house is important for the future of Beekenkamp Plants and Sunny® Osteospermum is a strong brand that aligns with our ambition. We are very happy that our close collaboration with Gartneriet 3Kanten will continue too, thus guaranteeing the reliable input of knowledge and continuity of sales in Scandinavia.“